<div class="content-intro"><p><strong>Why Sony Interactive Entertainment?</strong></p> <p>Sony Interactive Entertainment isn’t just the Best Place to Play — it’s also the Best Place to Work.
Sony Interactive Entertainment (SIE) is the company behind the PlayStation brand.
As a subsidiary of Sony Group Corporation, we’re part of a proud legacy of innovation and excellence.
SIE is a dynamic technology company, delivering cutting-edge hardware and network services to more than 100 million people and an entertainment leader, home to some of the most beloved and recognizable intellectual properties (IP) in the world.
Our role at SIE is to create and nurture the experiences under the PlayStation brand, a name synonymous with entertainment excellence and creativity.
</p></div><p><strong>Senior Director, Growth Marketing</strong></p> <p>The Senior Director, Growth Marketing is a strategic leader responsible for marketing our flagship Playstation Plus subscription service, and Playstation’s multi-billion-dollar D2C businesses, Playstation Store and Playstation Direct.
</p> <p>Reporting directly to the SVP, Marketing, this role is an integral part of the Playstation Marketing Leadership team and will oversee future growth initiatives at the intersection of digital services, experiences, or community.
This individual will lead a geographically dispersed team, driving world-class performance to ensure that it achieves its strategic objectives.
</p> <p><strong>What you'll be doing:</strong></p> <p><strong>Performance Management</strong></p> <ul> <li>Maximize the revenue potential of Playstation DTC (Store / Direct) and Services (Plus) business lines.
</li> <li>Own bottom-of-the-funnel conversion strategies across business lines and measure performance against business targets.
</li> <li>Manage a globally dispersed team of growth marketers responsible for PlayStation Store, PlayStation Plus and PlayStation Direct marketing, leading direction on strategy, processes, measurement, and.