We need someone to own a portfolio of up to six brands end to end.
Find the test in the data and in what customers actually say, build the first version yourself, launch it, read the result, and tell the client what it means.
Tasks One sentence: own the test loop end to end, from the research to the client.
Dig through the store data to find where each funnel is losing money.
Study competitors for offers, pages and mechanics worth testing.
Ship the first draft of the work, wether it's a full landing page or a copy test on an existing page hand it to our designer to polish and our developer to build.
Write the tasks our developers and designers build from clear enough that nobody has to guess what you meant.
Be the main point of contact for your clients.
You are the person they talk to, not a layer between them and someone else.
Launch the tests, read the results, and tell the client what you ran, what it did, and what happens next.
Who You Are.
Experience and background matter less than the following traits.
Bias to Action You solve problems and move forward.
You do not wait for permission, and you do not write a document.
Makes the Team Win We work as a team and win as a team.
You make the people around you better on purpose, and you make the developer's and the designer's job easier without being asked.
The result that counts is the one the team got to, not the one you got to alone.
Explains It So Anyone Gets It You can explain the same test to a client or a team member, and both should come away able to act on it.
And when you learn something that works, your instinct is to hand it to the team rather than keep it as your own edge.
Transparent to a Fault A bad number gets flagged the same day.
Silence is a dealbreaker.
Takes Feedback and Changes Disagreein.