Running a frontline business is an operational puzzle most software has never touched.
Shift-by-shift labour costs, compliance that changes by region and by role, and margins thin enough that a badly built rota can sink a quarter.
It's a harder problem than most white-collar SaaS, and yet frontline sectors employ 80% of the global workforce and have received.
We think that's because the problem needed AI, not just better software, before it was solvable.
Frontline organisations sit on enormous amounts of operational data.
Used properly, that data lets agents take on real parts of running the business rather than just reporting on it.
That's what we're building at Sona, and it's early enough that the systems you build now will still be foundational in three years.
We've raised over $100M from N47, Felicis, Gradient and Northzone, signed more than 100 enterprise customers across the UK and US, and opened offices in London, New York, Austin and Lisbon.
More on working at Sona here.
About the Role You'll join a two-person ML team and a forecasting system making half hourly demand predictions across diverse targets for multiple restaurant chains.
Our forecasting models enter into a complex environment with key machine and human decisions being made on their predictions, facing feedback loops and a highly variable environment.
The system works - the challenge now is scaling it from a handful of clients to 100s.
You'll own client launches end-to-end: validating data, selecting models, running UAT, going live, and monitoring performance afterwards.
You'll join client calls, build relationships, and understand what actually matters on the ground - not just whether the model is accurate, but whether the kitchen prepped the right amount of food.
You'll love this role if: You enjoy taking ownership of the product and outcome end-to-end.
Machine learning at Sona is a success if we have happy clients running successful business.