Start your very own journey – with HolidayCheck!At HolidayCheck, everything revolves around making vacations better – together.
We’re not only enabling the best time of the year for our travelers, but also creating an inspiring work environment for our team in our modern offices in Munich or Bottighofen.
We live our company values every day: as #TeamHolidayCheck, we build trust, take ownership, and love what we do – all for the perfect holiday experience.
As (Senior) CRM Automation & Lifecycle Manager (all genders), you own the customer relationship across the entire lifecycle – from first inspiration to rebooking.
You don’t think in one-off campaigns, but in intelligent journeys: who should be contacted, when, through which channel, with which message, and based on which data signals? You connect strategy, data, technology, and content into one coherent system and make sure our CRM activities create measurable impact on journey performance, retention, rebooking, and Customer Lifetime Value.
Your TasksDesign and implement automated customer journeys end-to-end, from strategy to go-live in our CDP, including trigger logic, channel orchestration, and A/B testingDefine contact strategies and frequency logic across the customer lifecycle for email, push, and WhatsAppTranslate RFM, CLV, and churn scores into concrete segmentation, prioritization, and reactivation actionsOwn and optimize journey-level performance based on KPIs such as open and click rates, unsubscribes, communication volume, conversion rates and revenueOwn lifecycle and retention KPIs such as rebooking, churn, engagement, and Customer Lifetime Value, and derive clear optimization measuresTranslate.