POS-26555 The Content Marketing/Offers team is at the heart of HubSpot’s lead generation strategy, orchestrating premium content across HubSpot Media's diverse portfolio of editorial products.
This includes blog.
com, The Hustle, My First Million, along with numerous YouTube channels, podcasts, and newsletters.
Our award-winning Media Team includes some of the country’s best writers, editors, video and audio producers, and researchers.
And that’s no exaggeration: In the past two years alone, we’ve been nominated for 3 Webby Awards for producing leading online editorial content.
We're seeking a dynamic, forward-thinking Content Marketer to join our evolving offers program.
This role will be responsible for not only helping to inform the strategy but also executing against it through the production of new content.
The ideal candidate will be a self-starter who thrives in fast-paced, experimental environments, has experience leveraging AI tools to produce new content and experiences, and brings both technical proficiency and a strong creative sensibility to the role.
Determine how to leverage AI tools to accelerate offer creation output and develop interesting new content formats for our audiences, like turnkey GPTs, web apps, and interactive content.
Integrate AI tools like Claude and ChatGPT into our content creation process to take advantage of a comprehensive library of years of evergreen text and video/audio content to turn our existing libraries into compelling, net-new lead-gen content.
Partnering with your team, AI and Web Experience teams, and our SEO and Creators teams to develop monthly and quarterly content calendars aimed at converting visitors into leads via the production of content offers.
Partner with creators, influencers, and other talent to produce unique,.