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Product Manager - Discover

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EMP:Management
Paris, France
Tiempo Completo
Remoto
0 vistas

Descripción

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BlaBlaCarBlaBlaCar is the world’s leading community-based travel app enabling 27 million members a year to carpool or travel by bus in 21 countries

Our team of 800 employees counts over 50 nationalities and is spread across our 5 global offices, 30% working fully remotely.

Your Mission As the Product Manager for the Discover squad, you will focus on the upper funnel of the passenger journey.

Your mission is to capture global traffic via SEO and emerging LLM-based search (GEO), ensuring passengers have a seamless experience when they land on our platform.

You will build a vision that maximizes conversion from all acquisition channels, prioritizing high-impact projects across our core markets.

The Team The Demand Team: The Discover squad is a core team of the Demand pillar, owning the end-to-end passenger experience alongside Search, Booking, Payment, and Post-booking.

Your Squad: You will co-lead the Discover squad alongside an Engineering Manager.

The squad consists of 6 front-end engineers.

Internal Stakeholders: Product Marketing, SEO and Digital Marketing Managers, Product Data, Product Design, and Business leads.

Responsabilidades

Shape the Discover strategy & roadmap: Define the Product and Engineering vision for the Discover scope, along with the appropriate KPIs to measure progress

You will take full responsibility for your scope from strategy to execution.

Drive top-funnel acquisition: Partner with the Marketing and SEO teams to define and deliver the acquisition roadmap.

This includes adapting our architecture for the AI era to ensure our inventory is easily crawlable by LLMs and AI agents.

Maximize landing page conversion: Define and deliver a strategy to optimize the landing experience and maximize conversion from all channels.

You will leverage AB tests to run experiments and drive our Land-to-Book conversion targets.

Navigate cross-functional alignment: Act as the go-to product person for all Discover topics.

Communicate the strategy, form.

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