It's becoming a core part of the performance marketing mix, alongside search and social.
co is building the platform that makes TV work like the rest of the acquisition stack: targeted, measurable, and optimized for results.
co is an Audience First Streaming TV Advertising platform that gives marketers the tools to reach the right audiences, optimize campaigns in real time, and understand what's actually driving business outcomes.
With hyper-targeted segmentation, AI-powered recommendations, real-time optimization, and incrementality measurement, Vibe brings the precision and accountability of digital advertising to the biggest screen in the house.
Today, more than 12,000 brands use Vibe.
co to reach 120 million+ households.
And in August 2026, Vibe.
co became a Walmart company, opening up a new chapter for the business and the industry.
With Walmart's first-party data and purchase signals now part of the Vibe platform, advertisers can connect TV advertising to real-world transactions and measure the impact of CTV with a level of precision previously associated with platforms like Google and Meta.
This is a unique moment to join Vibe.
With Walmart's scale, data, and reach behind us, we're building the next generation of TV advertising and creating a more measurable, performance-driven future for the channel.
About the RoleYou'll join the Data team, the backbone behind every data-driven decision at Vibe, from internal operations to the reporting advertisers check every day.
The team runs three interlocking stacks: a batch platform that feeds Product, Sales, Finance, and ML; a real-time streaming layer that powers spend tracking and retargeting; and a reporting stack built on ClickHouse Cloud and Cube that serves sub-second analytics through Vibe's Clear platform.
This role exists because bid, win, and impression volumes are growing as fast as the business, and the platform needs an owner who c.