What do we do?Paddle offers digital product companies a completely different approach to their payment infrastructure.
Instead of assembling and maintaining a complex stack of payments-related apps and services, we're a Merchant of Record for our customers.
That means we take away 100% of the pain of payment fragmentation.
It's faster, safer, cheaper, and, above all, way better.
We're backed by investors including KKR, FTV Capital, Kindred, Notion, and 83North and serve over 6,000 software sellers in 245 territories globally.
The RoleThis role reports to the VP of Product Marketing and owns product marketing for the Billing product group.
You will work across Product, Growth, Revenue Marketing, Sales, Finance, Solutions, Customer Success, Support, and Brand to turn customer insight into a clear story, a strong go-to-market plan, and measurable market impact.
Monetisation becomes harder as software businesses grow.
Pricing models, subscriptions, payments, invoicing, and revenue operations can become a patchwork that slows launches, creates risk, and pulls teams away from their customers.
You will turn a complex commercial problem into a clear story for the people who buy, build, operate, and grow software businesses.
You will own the product-area narrative and execution, while partnering with cross-functional teams on broader company positioning, category strategy, and major commercial decisions.
What you'll doBuild customer and market insight through research, customer conversations, usage signals, competitive intelligence, and commercial feedback.
Define positioning, messaging, segmentation, proof points, and the product story for your product group.
Build focused go-to-market plans across the channels that matter, with clear audiences, owners, trade-offs, and measures.
Partner with Product, Engineering, Finan.