Strategic Lead Paid Search (f/m/d) | 100% Remote | Full-time or Part-time

As an independent digital marketing agency with our own proprietary technology, we don’t view Paid Search in isolation, but as an integral part of modern growth strategies.

As a Strategic Lead Paid Search (f/m/d), you will take ownership of the strategic direction of our entire Paid Search practice.

You will develop future-proof search strategies, define best-in-class standards, and ensure that testing, learning, and continuous improvement are embedded in our day-to-day work.

You’ll operate in an international, remote-first environment with real strategic ownership and impact.

Aufgaben Your.

Responsabilidades

: Own the strategic direction of complex Paid Search setups and international client accounts Develop and evolve cross-channel Paid Search and full-funnel strategies Lead and prioritize operational initiatives with a clear focus on impact, scalability, and sustainability Establish and continuously improve a strong testing and learning culture within Paid Search – including clear hypotheses, structured testing, and systematic derivation of insights Ensure that new ideas, formats, and platform features are continuously evaluated, tested, and refined Provide strategic consulting at eye level – including close collaboration and sparring with clients and internal stakeholders Take functional leadership of the entire SEA / Paid Search team: methodologies, standards, quality, and development Enable, mentor, and support team members in their day-to-day operational work Lead pitches, client presentations, and internal knowledge-sharing formats Qualifikation Your Profile: At least 5 years of experience in Paid Search / SEA / Search Advertising Strong strategic understanding of performance marketing, business objectives, and digital ecosystems Experience with complex account structures, automation, and modern Paid Search setups A passion for developing hypotheses, testing ideas, and continuously improving performance Proven experience in strategic consulting and direct cl...