Working closely with Marketing, Product, Engineering, and subject-matter experts, you will shape our editorial strategy, improve our technical foundation, and help define Airspeed’s point of view in the market.
You will help define and execute Airspeed’s approach to Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), and AI-search visibility.
This is a highly strategic and hands-on role for someone who understands both traditional search and the changing ways buyers discover brands through AI-powered search experiences.
What You’ll DoLead Organic Growth StrategyOwn Airspeed’s organic growth strategy across search, content, and AI-powered discovery channels.
Set clear goals, KPIs, and reporting for organic traffic, high-intent keyword performance, brand visibility, engagement, conversion, pipeline, and revenue contribution.
Identify high-value organic opportunities through keyword research, audience insights, competitive analysis, search-intent mapping, and content gap analysis.
Stay ahead of evolving search behavior, search algorithm changes, and emerging AI-search trends.
Build Airspeed’s AI Search and Answer Engine VisibilityDevelop strategies to improve how Airspeed is surfaced, cited, and represented across AI-powered answer engines and generative search experiences.
Create structured content frameworks, direct-answer content, schema markup, and authoritative entity signals that support discoverability in both traditional and AI-driven search.
Monitor brand mentions, sentiment, citation frequency, and share of voice across AI-search environments.