📍 London - Hybrid.
2 days per week in our London office, 3 days remote / work from home (40 hour week)Goodlord’s mission is to be the gold standard platform for renting, and we’re looking for a Partnerships Marketing Manager to join our Marketing team.
This is a brand new role and our first dedicated Partner Marketing hire, so you’ll have a genuine opportunity to build something from the ground up.
Partnerships are already an important part of how we reach and win enterprise customers.
Now we want to build a proper marketing engine around them – identifying where the biggest opportunities are, creating brilliant joint propositions and campaigns, and turning our partner network into a measurable source of pipeline and growth.
Reporting to our Senior Enterprise Marketing Manager, you’ll work closely with Partnerships and Sales to decide where we invest, build compelling co-marketing plans and then get stuck into delivering them.
What you'll be busy doing:Building and owning our partner marketing strategy, including how we tier and prioritise partnersDeveloping joint value propositions and co-marketing plans that resonate with our shared customersPlanning and delivering campaigns across content, email, social, events and webinarsSupporting partnership and integration launches with the plans, campaigns and assets needed to make them successfulOwning partner-sourced and partner-influenced pipeline targets, tracking performance and using the results to decide where we investCreating co-branded content and partner enablement materials, including launch packs and customer case studiesBuilding strong relationships with our partners’ marketing teams and becoming their go-to marketing contact at GoodlordWorking closely with Sales, Partnerships and the wider Marketing team to turn great partner activity into commercial resultsThe role combines strategy with hands-on delivery, so you'll need to be just as happy working out what we should do and why as you are getting on and doin.