Backed by top-tier VCs, they decided to build a better way.
Zelara is an agentic lifecycle marketing platform that improves with every interaction.
It works with the CRM infrastructure our customers already use, replacing static journeys and manual segmentation with a system that creates content, makes individual-level decisions, and learns from every outcome.
With bunq, Europe's second-largest neobank, we delivered +7.
4% activation and +66% reactivation uplift, measured against a control group.
We raised a €3M pre-seed and are generating revenue with paying enterprise customers.
We are looking for a senior freelance marketer to help drive demand generation.
The RoleYou work with our growth lead, the founders and sales team.
Your focus is demand generation, and we measure it in pipeline: demos, opportunities created and generated pipeline value.
You work hands-on.
You write, produce and publish yourself, run every initiative as an experiment, and tell us which ones to double down on stop.
Our buyers are CRM, lifecycle and marketing leaders at mid-market and enterprise B2C companies across Europe.
Annual contracts run €75–250k.
You are marketing to marketers, so our quality bar is high and our content needs to be excellent.
Sales owns the deal.
You help to shape how a buyer first hears of us and why they take the meeting.
What You Will DoGrow marketing-sourced pipeline across the necessary growth channelsBuild the Zelara’s content engine: LinkedIn presence, blog, lead magnets, and moreBuild reach in our niche through the newsletters, podcasts and communities our buyers already followTurn customer results into stories that sellWork on AI systems across research, writing and creativesWho You AreYou have a strong track record in B2B demand generation and can name the pipeli.