<p><strong>Here's a summary of the role:</strong></p> <p>Are you passionate.
You'll play a key role in accelerating pipeline, progressing opportunities, and creating measurable commercial results through data-driven, customer-centric marketing initiatives.
</p> <p> </p> <p><strong>Here's a breakdown of what you'll do (not all of it, just the important stuff):</strong></p> <ul> <li><strong>Lead integrated field marketing programs that accelerate opportunities</strong>, support pipeline growth, and drive revenue impact.
</li> <li>Develop and execute <strong>account-based marketing initiatives</strong> for strategic target accounts and buying committees.
</li> <li>Plan and deliver engaging in-person and <strong>virtual events, including executive roundtables, workshops, webinars, and industry conferences</strong>.
</li> <li>Partner with Sales leadership to align marketing activities with account plans, active opportunities, and commercial priorities.
</li> <li>Create programs that support customer expansion, retention, advocacy, and renewal opportunities.
</li> <li>Analyze campaign, event, and pipeline performance to optimize ROI and continuously improve results.
</li> </ul> <p> </p> <p><strong>These are the essentials you'll need to get an interview:</strong></p> <ul> <li>5+ years of <strong>B2B marketing experience</strong>, including 3+ years in field marketing, regional marketing, or account-based marketing roles.
</li> <li>Proven success delivering integrated marketing programs that <strong>accelerate sales cycles, influence pipeline, and contribute to bookings or revenue growth</strong>.