Build a Safer World.
TRM Labs provides AI-powered intelligence solutions that help public and private sector agencies investigate and disrupt crime.
TRM's platforms enable investigators to trace illicit activity, build cases, and construct operating pictures of threat networks.
TRM is hiring a VP of Global Growth to lead our next stage of expansion, building a global growth organization that delivers repeatable, scalable, and efficient growth.
You will own global pipeline generation across the company and the customer journey from initial awareness through to a sales-accepted opportunity.
You will report directly to the Chief Revenue Officer, be a key member of our Growth Leadership Team, and lead teams across growth strategy, digital and lifecycle marketing, account-based marketing, field marketing, and marketing operations and analytics.
You will establish attribution, experimentation, and funnel visibility to understand what’s working, address what isn’t, and guide TRM on where to invest to drive growth.
The impact you will have: Own the pipeline generation plan.
Translate revenue targets into pipeline.
Account for conversion rates and sales cycles, agree contributions with other revenue leaders, and own the consolidated plan and response to gaps.
Find and attack the bottlenecks.
Map how accounts and buyers move from awareness to qualified opportunities, define the entry and exit criteria for each stage, and identify where progress stalls.
Work with Sales to improve handoffs and use win/loss results to sharpen targeting and programs.
Integrate demand generation, performance marketing, lifecycle, account-based marketing (ABM), field marketing, and digital into a coordinated strategy that generates qualified pipeline across global pods.
Connect events, executive programs.