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Director of Brand and Creative

CompraTica Empleos

EMP:Management
USA
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Descripción

Proof is the world's first identity-assured transaction management platform and we are on a mission to digitize trust for all of life’s most critical transactions.

  • Developed by the same market leaders and experts who brought notarization online with Notarize℠, Proof offers trust in a digital world by verifying identities and securing transactions to protect businesses and their customers.

Since 2015, we’ve completed many of the world’s first digital commerce transactions, including the first online real estate closing, online mortgage closing, online auto sale, and online will and we're still just getting started! Proof's brand has to signal two things at once: the rigor of a WebTrust-audited certificate authority that banks can rely on, and the simplicity of an identity people can verify once and reuse anywhere.

As Proof expands from the online notarization category we created into portable digital identity and agentic authorization, our brand needs to grow with us.

As Director of Brand and Creative, you'll own Proof's brand strategy, visual and verbal identity, and creative output across every touchpoint, including proof.

com, campaigns, events, sales materials, and executive presence.

Day to day, you'll set creative direction, lead design production, and build a brand that earns trust from regulated institutions and stands out in identity and fintech.

What you’ll do as the Director of Brand and Creative at Proof: Brand strategy and architecture: Define and steward Proof's brand platform (purpose, personality, voice, and the promise of trust in high-consequence transactions), and develop brand architecture for the platform, VDC, notarization, and agentic authorization with the Director of Product Marketing.

  • Lead brand evolution or refresh work as needed.

Visual and verbal identity: Own the brand system and guidelines, including logo, color, typography, iconography, illustration, photography, motion, and data visualization.

Partner with the Head of Demand Content.

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