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Senior MarTech Product Manager (d/f/m)

CompraTica Empleos

EMP:Management
Berlin
Tiempo Completo
Remoto
0 vistas

Descripción

Our story:Every year millions of people are either filing their taxes in fear or giving up on their tax refund altogether.

We're working on fixing that.

Our intuitive app enables anyone, regardless of education or background, to file their taxes with newfound confidence.

Spread across Germany, Spain and the UK, the team at Taxfix Group with its brands Taxfix and Steuerbot, is a compassionate group of solution-finders.

We speak our minds openly, and with over 400 professionals, including tax experts, developers, and IT security experts, we're rich in ideas and voices.

The group has facilitated more than 3.

5 billion euros in tax refunds for its customers since its founding in 2016.

Role summaryYou own the marketing-technology layer behind Taxfix's growth: the conversion signals that tell ad networks who converted, the customer data that powers CRM, the consent flows that decide what we may share and with whom, and the referral program, one of the growth mechanics the team owns end to end.

This is a senior individual-contributor role with no direct reports.

You set direction for a small engineering team (a tech lead plus 3–4 engineers, two-week sprints) that supports four products across three markets, with Paid Acquisition, CRM, Brand and Creative as internal customers.

A typical week mixes debugging a missing ad-network event, scoping a referral reward, settling a data-sharing question with Legal, and explaining trade-offs to leadership.

All work, including across markets, happens in English; German is not required.

What you'll doOwn conversion-signal engineering for paid acquisition: client-side and server-to-server events into Singular, Firebase/GA4, Google Ads and TikTok, including synthetic events, revenue values and predicted-LTV signals.

Run the referral program as a product: reward mechanics, eligibility and fraud rules, voucher infrastructure (Voucherify), the in-app voucher wallet, entry points, and the experiments that tune them.

Grow push and marketing-conse.

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