Start: Immediately | Level: Intermediate | Location: Netherlands (Amsterdam office available, hybrid/remote) | Working hours: Fulltime (40h/week).
In this role, you’ll shape impactful campaigns, drive local marketing initiatives, and ensure a consistent brand experience across all touchpoints.
You’ll work closely with cross-functional teams, agencies, and local retailers to grow our presence in the Dutch and Belgian market.
You can work remotely, with the option to use our Amsterdam office, and should be open to occasional travel to our HQ in Hamburg, Germany.
Your mission Develop and execute the Dutch & Belgian brand and marketing strategy by aligning global direction with local consumer insights Define the marketing activation calendar and lead the planning and execution of 360° campaigns across all relevant channels Help define the local product portfolio focus based on market needs and opportunities Lead integrated brand campaigns by briefing assets that are brand-compliant and tailored to the Dutch & Belgian audience Manage agencies to ensure timely, high-quality campaign execution Track key brand metrics (awareness, equity, engagement) and campaign performance to drive continuous improvement Collaborate cross-functionally to deliver a consistent and engaging brand experience across all D2C and retail channels Lead retail media and shopper marketing initiatives with key Dutch & Belgian retailers to ensure strong brand presence online and in-store Act as the brand guardian for the Netherlands and Belgium, ensuring consistency in tone, messaging, and visual identity Partner with local Commercial teams and other stakeholders to align marketing with market goals Monitor competitors, trends, and new market opportunities and derive actionable plan Your experience &.